In the Studio: Chrysler Blue

[Chrysler Blue (2012) /Image & Artwork: designslinger studio]

In 1928 auto maker Walter Chrysler took over a building project located in Midtown Manhattan, on 42nd Street east of Grand Central Station. The William Van Alen designed skyscraper was a already underway, but Chrysler had time to ask for a new crown to top the over 800 foot tall tower, a request that resulted in one of the most recognizable rooftops in the world.

[Chrysler Building (1930) William Van Alen, architect /Image & Artwork: designslinger studio]

The world's tallest building - until being beat-out by the Empire State Building just a year later - as originally designed the Chrysler would have already come in a close second behind 40 Wall Street, which was rising high into the sky in lower Manhattan at exactly the same time. But in one of architecture's most storied stories, Chrysler had Van Alen secretly construct an architectural spire inside the top of the tower, and didn't raise their record claiming spear until 40 Wall was completed, securing Chrysler the title of world's tallest.

[Chrysler Blue - ink mix /Image & Artwork: designslinger studio]

The Chrysler's metal cap inserted an exquisite exemplar of Art Deco silverwork into the New York City skyline, like a fine piece of handcrafted, shimmering jewelry. Even from a distance, the dazzling nickel cover looked like it could have been created in the workshops of Danish silversmith Georg Jensen. And it is was crafted with as much care as any Jensen pot or platter. The large sheets of metal covering the building's steel framework were molded into their final shape on site, pounded and soldered by hand.

[Chrysler Blue - test print /Image & Artwork: designslinger studio]

Once our final drawing was completed, it was on to color choices. After trying several different versions with a number of combinations, we tried a blue on blue - and that was that.
We liked the feeling the two shades created, as though the iconic shapes of the Chrysler crown were emerging from one and into the other, and printing-up the edition began.

See the more on the print at: Chrysler Blue.

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